Amplify Video Game Tech ETF
 
Schedule of Investments
 
as of June 30, 2024 (Unaudited)
 
   
COMMON STOCKS - 99.2%
 
Shares
   
Value
 
Communication Services - 73.2%(a)
       
Alphabet, Inc. - Class A
   
1,773
   
$
322,952
 
Bilibili, Inc. - ADR(b)(c)
   
70,271
     
1,084,984
 
Capcom Co. Ltd.
   
53,792
     
1,014,243
 
CD Projekt SA
   
30,889
     
1,067,655
 
CMGE Technology Group Ltd.(b)
   
1,095,971
     
127,742
 
COLOPL, Inc.
   
45,301
     
184,178
 
Com2uS Corp.
   
5,717
     
158,863
 
CyberAgent, Inc.
   
33,809
     
211,753
 
DeNA Co. Ltd.
   
21,419
     
212,379
 
Devsisters Co. Ltd.(b)
   
4,312
     
183,883
 
Electronic Arts, Inc.
   
7,574
     
1,055,285
 
Embracer Group AB(b)(c)
   
441,010
     
969,871
 
Gamania Digital Entertainment Co. Ltd.
   
64,925
     
166,508
 
Gravity Co. Ltd. - ADR(b)
   
2,060
     
166,345
 
Gree, Inc.
   
51,831
     
171,739
 
GungHo Online Entertainment, Inc.
   
11,899
     
200,573
 
HUYA, Inc. - ADR
   
45,298
     
178,927
 
iDreamSky Technology Holdings, Ltd.(b)(d)(e)
   
457,057
     
173,868
 
IGG, Inc.(b)
   
439,320
     
169,372
 
International Games System Co. Ltd.
   
30,673
     
1,281,134
 
JOYY, Inc. - ADR
   
7,108
     
213,880
 
Kakao Games Corp.(b)
   
41,348
     
615,789
 
Koei Tecmo Holdings Co. Ltd.
   
23,321
     
201,373
 
Konami Group Corp.
   
14,513
     
1,044,763
 
Krafton, Inc.(b)
   
5,771
     
1,180,194
 
Meta Platforms, Inc. - Class A
   
634
     
319,676
 
MIXI, Inc.
   
11,297
     
212,793
 
Modern Times Group MTG AB - Class B(b)
   
23,541
     
189,836
 
NCSoft Corp.
   
7,284
     
951,974
 
Neowiz
   
11,079
     
164,595
 
NetDragon Websoft Holdings, Ltd.
   
109,628
     
165,690
 
NetEase, Inc. - ADR
   
3,336
     
318,855
 
Netmarble Corp.(b)(d)(e)
   
23,198
     
905,000
 
Nexon Co. Ltd.
   
59,024
     
1,091,610
 
Nexon Games Co. Ltd.(b)
   
16,204
     
181,052
 
NHN Corp.
   
10,337
     
155,825
 
Nintendo Co. Ltd.
   
18,431
     
980,328
 
Paradox Interactive AB
   
20,899
     
280,227
 
Pearl Abyss Corp.(b)
   
34,543
     
1,107,936
 
Playtika Holding Corp.
   
115,763
     
911,055
 
Reddit, Inc. - Class A(b)(c)
   
3,269
     
208,856
 
ROBLOX Corp. - Class A(b)
   
29,201
     
1,086,569
 
Sea, Ltd. - ADR(b)
   
2,881
     
205,761
 
Soft-World International Corp.
   
37,843
     
171,475
 
SOOP Co. Ltd.
   
2,138
     
203,937
 
Square Enix Holdings Co. Ltd.
   
34,232
     
1,028,279
 
Stillfront Group AB(b)
   
159,946
     
150,352
 
Take-Two Interactive Software, Inc.(b)
   
6,282
     
976,788
 
Team17 Group PLC(b)
   
42,128
     
146,448
 
Tencent Holdings, Ltd.
   
6,370
     
303,838
 
Ubisoft Entertainment SA(b)
   
41,462
     
908,294
 
Vivendi SE
   
28,527
     
298,279
 
VK IPJSC - GDR(b)(e)(f)
   
21,975
     
0
 
Webzen, Inc.
   
14,076
     
170,773
 
Wemade Co. Ltd.(b)
   
32,826
     
1,017,093
 
XD, Inc.(b)(e)
   
417,670
     
1,006,808
 
Zengame Technology Holding Ltd.(e)
   
404,590
     
149,764
 
Ziff Davis, Inc.(b)
   
3,603
     
198,345
 
Zx, Inc.(b)(e)
   
338,600
     
701,712
 
             
29,228,076
 
                 
Consumer Discretionary - 6.9%
         
Amazon.com, Inc.(b)
   
1,693
     
327,172
 
Bandai Namco Holdings, Inc.
   
10,670
     
208,279
 
DoubleUGames Co. Ltd.
   
5,311
     
177,869
 
GameStop Corp. - Class A(b)(c)
   
22,357
     
551,994
 
GOLFZON Co. Ltd.
   
3,207
     
179,862
 
Happinet Corp.
   
7,385
     
153,108
 
Hasbro, Inc.
   
3,553
     
207,851
 
Light & Wonder, Inc. - Class A(b)
   
2,077
     
217,836
 
Mattel, Inc.(b)
   
11,675
     
189,836
 
Sega Sammy Holdings, Inc.
   
14,242
     
211,470
 
Sony Group Corp.
   
3,600
     
305,259
 
             
2,730,536
 
                 
Health Care - 0.4%
         
Surgical Science Sweden AB(b)
   
12,337
     
145,735
 
                 
Information Technology - 18.7%
         
Advanced Micro Devices, Inc.(b)
   
1,878
     
304,630
 
Ansys, Inc.(b)
   
3,205
     
1,030,408
 
Apple, Inc.
   
1,611
     
339,309
 
AppLovin Corp. - Class A(b)
   
2,493
     
207,468
 
ARM Holdings PLC - ADR(b)(c)
   
2,285
     
373,872
 
Corsair Gaming, Inc.(b)
   
65,458
     
722,656
 
Dolby Laboratories, Inc. - Class A
   
2,593
     
205,443
 
Intel Corp.
   
10,298
     
318,929
 
Keywords Studios PLC
   
36,917
     
1,078,931
 
Logitech International SA
   
2,034
     
196,745
 
Microsoft Corp.
   
738
     
329,849
 
NVIDIA Corp.
   
2,589
     
319,845
 
PTC, Inc.(b)
   
1,188
     
215,824
 
Qualcomm, Inc.
   
1,496
     
297,973
 
Taiwan Semiconductor Manufacturing Co. Ltd. - ADR
   
1,280
     
222,477
 
Turtle Beach Corp.(b)
   
11,079
     
158,873
 
Unity Software, Inc.(b)
   
57,721
     
938,544
 
Western Digital Corp.(b)
   
2,757
     
208,898
 
             
7,470,674
 
TOTAL COMMON STOCKS (Cost $41,707,880)
     
39,575,021
 
                 
SHORT-TERM INVESTMENTS - 5.9%
               
Investments Purchased with Proceeds from Securities Lending - 5.1%
               
First American Government Obligations Fund - Class X, 4.65%(g)
   
2,054,132
     
2,054,132
 
                 
Money Market Funds - 0.8%
               
Invesco Government & Agency Portfolio - Institutional Class, 5.25%(g)
   
314,709
     
314,709
 
TOTAL SHORT-TERM INVESTMENTS (Cost $2,368,841)
     
2,368,841
 
                 
TOTAL INVESTMENTS - 105.1% (Cost $44,076,721)
   
$
41,943,862
 
Liabilities in Excess of Other Assets - (5.1)%
     
(2,026,256
)
TOTAL NET ASSETS - 100.0%
         
$
39,917,606
 
               
Percentages are stated as a percent of net assets.
         
   
The Global Industry Classification Standard ("GICS®") was developed by and/or is the exclusive property of MSCI, Inc. ("MSCI") and Standard & Poor’s Financial Services LLC (“S&P”). GICS® is a service mark of MSCI and S&P and has been licensed for use by U.S. Bank Global Fund Services.
 

ADR - American Depositary Receipt
ARM Adjustable Rate Mortgage
GDR - Global Depositary Receipt
PLC - Public Limited Company
SA - Sociedad Anónima

(a)
To the extent that the Fund invests more heavily in a particular industry or sector of the economy, its performance will be especially sensitive to developments that significantly affect those industries or sectors.
(b)
Non-income producing security.
(c)
All or a portion of this security is on loan as of June 30, 2024. The total market value of these securities was $1,962,729 which represented 4.9% of net assets.
(d)
Security is exempt from registration pursuant to Rule 144A under the Securities Act of 1933, as amended. These securities may only be resold in transactions exempt from registration to qualified institutional investors. As of June 30, 2024, the value of these securities total $1,078,868 or 2.7% of the Fund’s net assets.
(e)
Security is exempt from registration pursuant to Regulation S under the Securities Act of 1933, as amended. As of June 30, 2024, the value of these securities total $2,937,152 or 7.4% of the Fund’s net assets.
(f)
Fair value determined using significant unobservable inputs in accordance with procedures established by and under the supervision of the Adviser, acting as Valuation Designee. These securities represented $0 or 0.0% of net assets as of June 30, 2024.
(g)
The rate shown represents the 7-day effective yield as of June 30, 2024.



Summary of Fair Value Disclosure as of June 30, 2024 (Unaudited)
 
Amplify Video Game Tech ETF has adopted authoritative fair value accounting standards which establish an authoritative definition of fair value and set out a hierarchy for measuring fair value. These standards require additional disclosures about the various inputs and valuation techniques used to develop the measurements of fair value, a discussion of changes in valuation techniques and related inputs during the period, and expanded disclosure of valuation levels for major security types. These inputs are summarized in the three broad levels listed below. The inputs or methodology used for valuing securities are not an indication of the risk associated with investing in those securities.
 
Level 1 - Unadjusted quoted prices in active markets for identical assets or liabilities that the Fund has the ability to access.
 
Level 2 - Observable inputs other than quoted prices included in Level 1 that are observable for the asset or liability, either directly or indirectly. These inputs may include quoted prices for the identical instrument on an inactive market, prices for similar instruments, interest rates, prepayment speeds, credit risk, yield curves, default rates and similar data.
 
Level 3 - Unobservable inputs for the asset or liability, to the extent relevant observable inputs are not available, representing the Fund’s own assumptions about the assumptions a market participant would use in valuing the asset or liability, and would be based on the best information available.
 
The following is a summary of the fair valuation hierarchy of the Fund’s securities as of June 30, 2024:
 
   
Level 1
   
Level 2
   
Level 3
   
Total
 
Investments:
                       
  Common Stocks
   
39,575,021
     
     
0
(a) 
   
39,575,021
 
  Investments Purchased with Proceeds from Securities Lending
   
2,054,132
     
     
     
2,054,132
 
  Money Market Funds
   
314,709
     
     
     
314,709
 
Total Investments
   
41,943,862
     
     
0
(a) 
   
41,943,862
 
   
Refer to the Schedule of Investments for additional information.
 

(a)
Amount is less than $0.50.

Secured Borrowings (Unaudited)
The Funds adopted guidance requiring entities to present gross obligations for secured borrowings by the type of collateral pledged and remaining time to maturity.

As of June 30, 2024, the Fund had loaned securities and received cash collateral for the loans. The cash collateral is invested by the Securities Lending Agent in accordance with approved investment guidelines. Those guidelines require the cash collateral to be invested in readily marketable, high quality, short-term obligations; however, such investments are subject to risk of payment delays or default on the part of the issuer or counterparty or otherwise may not generate sufficient interest to support the costs associated with securities lending. The Fund could also experience delays in recovering its securities and possible loss of income or value if the borrower fails to return the borrowed securities, although the Fund is indemnified from this risk by contract with the Securities Lending Agent.



Allocation of Portfolio Holdings by Country as of June 30, 2024
 
(% of Net Assets)
 
South Korea
 
$
7,520,990
     
19.0
%
Japan
   
7,432,127
     
18.5
 
China
   
4,212,188
     
10.6
 
Taiwan
   
1,841,594
     
4.6
 
Sweden
   
1,736,021
     
4.4
 
France
   
1,206,573
     
3.1
 
Ireland
   
1,078,931
     
2.7
 
Poland
   
1,067,655
     
2.7
 
Israel
   
911,055
     
2.3
 
Singapore
   
589,013
     
1.4
 
United Kingdom
   
520,320
     
1.3
 
Switzerland
   
196,745
     
0.5
 
Russia
   
0
     
 
United States
   
13,630,650
     
34.0
 
Liabilities in Excess of Other Assets
   
(2,026,256
)
   
(5.1
)
   
$
39,917,606
     
100.0
%